Why You Are (Probably) Doing Facebook Interest Targeting Wrong

Original posting by Jackson Salzman on Media Post’s Blog: Why You Are (Probably) Doing Facebook Interest Targeting Wrong   Facebook interest targeting is often a wrongly-used form of targeting with Facebook ads. Keeping these common advertising mistakes in mind, I am going to lay out the next steps of targeting the audience that actually wants to purchase,…

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The Facebook Graph Search Hack You Didn’t Know About

  Gain new insight about your audience by using Facebook Graph Search. Facebook Graph Search is a powerful tool where you can find pretty much anyone you want by searching for various parameters like job title, work location, education, and even what they have liked on Facebook. This tool allows for marketers to find new interests…

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Why Your Facebook Posts Aren’t Getting Any Engagement

Have you sat in your chair scrolling up and down your company’s Facebook business page and thought “Man, why aren’t we getting more interaction?” Well, you have probably done one of two things wrong. Either you are posting boring, non-actionable content that your audience couldn’t give two shits less about ooorrrr when you were initially…

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